Fall is officially upon us (even though it’s hotter than July right now) so that means events, activities, soccer practice, you get the idea. While ADG may not currently have a bowling team, we are going to be out and about attending, hosting, and speaking at a slew of cool events this month.
Marketing Health Check Up
Baltimore Washington Chamber of Commerce, Women in Business Luncheon
9/12 at ADG Creative
ADG’s VP of Strategy, Rea Carlyle, will be presenting a workshop entitled “Marketing Health Check Up” at the BWCC’s Women in Business Luncheon. Rea will unleash her brand-focused wisdom to show business leaders how they can check up on their marketing efforts and think strategically about the role and positioning of their brand in the market. Attendees will walk away with the insights needed to evaluate their marketing efforts and understand best practices for strategic planning in marketing.
You’re Already Doing Content Marketing (But It’s Time to Get Serious)
Baltimore Business Journal, Social Media Crash Course Event
9/12 at Padonia Park Swim Club
Jon Barnes, ADG’s Director of Communications will present on the intersection of social media and content creation. He will delve into leveraging content producers on the brand level, best practices for planning content, scalable strategies for any size organization, and some secret tips and hacks about content marketing and social media.
O! Say, Can You Design a Poster?
9/15 at U of B student center
Some of our uber-talented designers here at ADG are participating in this patriotic poster design contest, held by AIGA Baltimore in honor of the 200th anniversary of our National Anthem. Stay tuned to see where our designers place in the results and make sure you attend this event featuring designer and “passionate collector of flag memorabilia,” Kit Hinrichs.
Mid Atlantic Marketing Summit
9/19 at Pier 5 Hotel Baltimore
ADG will be attending the 2014 MAMSUMMIT in Baltimore, which will focus on emerging technologies and trends in marketing communications. The summit consists of networking hours, speakers and presentations throughout the day on topics like social media, experiential advertising, B2B business development and more. If you spot an ADGer at this event you win a prize.
Content Marketing 101
Greater Crofton Chamber of Commerce
9/24 at Crofton Country Club
Jon Barnes will be speaking on the ins and outs of content marketing and how to fit it into your brand’s strategic marketing plan. He will address the benefits of content marketing, explain how social media and SEO tie in, discuss how to launch a content plan in an organization of any size, and offer best practices on keeping the plan running.