ADG’s Top 5 Brain Juice Blogs of 2016

As we enter into the final weeks of 2016, it’s customary to look back and reflect on the last 365 days of what turned out to be an incredible year. For us, Brain Juice is a place where we can highlight the goings on of ADG, Columbia Gateway Drive, and the creative community as a whole. We’re proud of what we do, and we’re so grateful that you continue to read, comment on, and share our little sliver of the Internet. So on that note, here are our top five most read, shared, liked, and commented on posts of 2016.

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10 Things You Didn’t Know About ADG’s Gumbo & Mistletoe Celebration

Every year, ADG throws down for a New Orleans-style, creative cauldron of spicy meets sweet we call Gumbo & Mistletoe. It’s a way for us to thank our family, friends, and clients, while benefitting the children of New Orleans’ 9th Ward to boot. We’ve been celebrating these relationships for almost 20 years (we think – no one can quite remember when the legendary first Gumbo happened. Yeah…it was that good) and don’t plan on slowing down any time soon. Even if you look forward to the tower of cupcakes and mountains of food every year, here are 10 things you probably didn’t know about Gumbo & Mistletoe.

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Making Connections on the Gateway and Beyond: BTS at the Gateway Talent Fair and Food Truck Roundup

One word comes to mind when thinking of last week’s Gateway Talent Fair 2.0 and Food Truck Roundup: Success.

Actually, maybe two: Huge success.

This year’s Gateway Talent and Food Truck event featured 26 companies from the Intelligence Community and beyond, three local food trucks, and live music. The turnout was great, the weather held out, and no one left hungry.

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Three Unexpected Trends in Social Media Marketing

social-media-marketing

The world of social media marketing is an unpredictable place. Who would have guessed that Snapchat would take the world by storm, becoming the next big market for businesses to break into? Who could have predicted the new Facebook algorithm that has turned so many marketers on their heads?

In the name of the unpredictable, here are three myth-busting facts that could change the game for social media marketers.

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Emergency Response in a Connected Age

emergency response

What’s the first thing you would do in an emergency?

For most people, they’d grab a phone. They’d call 911, text a loved one, or log in to social media to alert others of the situation and their condition. This automatic response—to reach for a mobile device in the face of a crisis—wasn’t even on the horizon a few decades ago. Now, we’re more connected than ever.

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Can You Make Something Go Viral? All Your Questions Answered (Sort Of).

We welcomed a new Creative to our team this summer: Morgan Haddaway signed on as an intern with us and, in between taking pics of our ice cream deliveries and researching Blaise Pascal quotes, she’s been tackling a pretty substantial research project on all things viral. I decided to get some of these great nuggets out to the interwebs via the following Q/A. Enjoy!

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Bring Your Kids to Work Day 2016: The Saga Continues

Kids-at-Work

We’ve spent a few weeks reflecting upon 2016’s Bring Your Kids to Work Day. A day filled with munchkins (both the human, adolescent kind, and the tasty powdered morsels provided by Dunkin’ Donuts), the Gateway’s finest adult supervision, and ADG’s in-house production crew, we embarked upon the day with light stretching, caffeine and a team huddle before ADG Creative’s youngest recruits descended upon the small conference room in their glittered headbands and Velcro shoes ready to rumble.

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About ADG

ADG Creative is a strategic communications firm specializing in branding, interactive, learning and gaming, and software development. We combine process, experience and extraordinary creative talent to tell our customers' stories in unique, memorable and usually unexpected ways, leveraging both conventional and new media platforms.