Emergency Response in a Connected Age

emergency response

What’s the first thing you would do in an emergency?

For most people, they’d grab a phone. They’d call 911, text a loved one, or log in to social media to alert others of the situation and their condition. This automatic response—to reach for a mobile device in the face of a crisis—wasn’t even on the horizon a few decades ago. Now, we’re more connected than ever.

According to the 2016 Ericsson Mobility Report, there were 7.3 billion mobile subscriptions worldwide in 2015; Ericsson forecasts that number to jump to 9.1 billion by 2021. This global connectedness has not only changed our day-to-day actions, but also the way we respond to emergencies.

Paul Conneally, an aid worker and public communications manager for the International Federation of the Red Cross and Red Crescent Societies, says he first noticed a change during the Haiti earthquake in 2010. “Out of the urban devastation in Port-au-Prince came a torrent of SMS texts—people crying for help, beseeching us for assistance, sharing data, offering support, looking for their loved ones,” he said in a Ted Talk the following year. “This was a situation that traditional aid agencies had never before encountered.”

Emergency-Relief2Even outside of Haiti, the response was different. “Tens of thousands of so-called ‘digital volunteers’ were scouring the Internet,” Conneally said, “converting tweets that had already been converted from texts and putting these into open-source maps, layering them with all sorts of important information…and putting these on the Web for everybody—the media, the aid organizations, and the communities themselves—to participate in and to use.”

The response to the Haiti earthquake symbolized a major shift in disaster response altogether. Since then, we’ve all become a part of a global network of responders.

Case in point: Facebook’s Safety Check allows people in the area of an emergency to “check in” and alert their Facebook friends that they’re safe. Nearly 4.1 million Facebook users checked in with Safety Check in the first 24 hours following the November 2015 attacks in Paris, reaching 360 million users worldwide.

Emergency-Relief3

While wildly popular, social media represents only a portion of how we use our mobile devices for disaster response. Aid organizations like FEMA and the American Red Cross have downloadable apps that provide emergency alerts, resources, and additional information about disaster situations.

Technology advances at light speed, which means we’re always asking the question of “what’s next.” When it comes to these applications, however, answering that question requires us to keep other considerations in mind. For instance, will people lunge for their phones to live stream an emergency situation rather than lend a helping hand? Or will we become so engrossed in our phones that we walk right into danger rather than use them to help us avoid it (like these two men who walked off a cliff in California while playing Pokémon Go)?

At the end of the day, we’re each responsible for and have control over our reactions to emergencies, to new technologies, and to the interactions we have with each other—on or off the phone. And while our devices make it easier to help during an emergency, we still have to remember that we’re the “human” aspect of humanitarian aid.

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