Three Unexpected Trends in Social Media Marketing

The world of social media marketing is an unpredictable place. Who would have guessed that Snapchat would take the world by storm, becoming the next big market for businesses to break into? Who could have predicted the new Facebook algorithm that has turned so many marketers on their heads? In the name of the unpredictable, here are three myth-busting facts that could change the game for social media marketers.

Can You Make Something Go Viral? All Your Questions Answered (Sort Of).

We welcomed a new Creative to our team this summer: Morgan Haddaway signed on as an intern with us and, in between taking pics of our ice cream deliveries and researching Blaise Pascal quotes, she’s been tackling a pretty substantial research project on all things viral. I decided to get some of these great nuggets out to the interwebs via the following Q/A. Enjoy!

ADG and the ADDY Triple Crown: Together for Good (Again)

To our friends, clients, and colleagues, Another year of “ADDY Fever” has come and gone in the Baltimore Advertising community, and – as always – the event was filled with Bawl’mer allure, “hon-hair,” and Bergers Cookies (if you’re not from here, you wouldn’t get it). This year’s theme spoke loud and clear that pride for our beloved city is stronger than ever, and it shone brightly for all attendees at the Baltimore Museum of Industry!

5 Headline Tools You’ll Definitely Want to Use

Science and technology work together in this modern society to make life easier for all of us. Scheduling, shopping, driving, ordering a pizza—there’s literally an app for nearly everything we want to accomplish! A little over two years ago, I wrote a piece on algorithms designed to do the job of a content writer. Science and technology working together to write sports recaps and the next great (debatable) American novel. Truthfully, though, how much creativity is science capable of? 

Star Wars: Our Contribution to the Madness

I recently glanced up from my diligent strategizing of strategies to see Project Manager Sam with some kind of goggle thing on his face staring up into space mumbling awe-filled “wows” and “oohs” and generally giving off some kind of kid-in-a-candy-store vibe. When he was done (none of us recall how long this went on), I was able to ascertain that yes, this was Star Wars related and worthy of sharing. To add our voice to the collective din of musings and mysteries revolving around the new Star Wars film, I … Continue reading

About ADG

ADG Creative is a strategic communications firm specializing in branding, interactive, learning and gaming, and software development. We combine process, experience and extraordinary creative talent to tell our customers' stories in unique, memorable and usually unexpected ways, leveraging both conventional and new media platforms.