Emergency Response in a Connected Age

What’s the first thing you would do in an emergency? For most people, they’d grab a phone. They’d call 911, text a loved one, or log in to social media to alert others of the situation and their condition. This automatic response—to reach for a mobile device in the face of a crisis—wasn’t even on the horizon a few decades ago. Now, we’re more connected than ever.

Mindfulness vs. VR: Can There be Only One?

Unless you’re living under a rock, you’ve witnessed first-hand the infatuation the world has had with virtual reality headset Oculus Rift since it was officially released in March. The first round of pre-orders sold out immediately and now the estimated ship date if you order one today is August. That’s three months from now. Amidst all the speculation and critiques, I wanted to get to the heart of what Oculus Rift – and virtual reality as a whole – is really all about by running it through media theory legend … Continue reading

5 Headline Tools You’ll Definitely Want to Use

Science and technology work together in this modern society to make life easier for all of us. Scheduling, shopping, driving, ordering a pizza—there’s literally an app for nearly everything we want to accomplish! A little over two years ago, I wrote a piece on algorithms designed to do the job of a content writer. Science and technology working together to write sports recaps and the next great (debatable) American novel. Truthfully, though, how much creativity is science capable of? 

Five CES Gadgets for Tech Maniacs

A bonanza of products and services, the 2016 Consumer Electronics Show (CES) saw its largest show floor in its 40-year history. Sprawling across 2.4 million square feet of exhibits in Las Vegas, Nevada, over 3,600 companies flaunted consumer technology hardware, content, technology delivery systems and more during the first week of January. Yes, there were the absurd, like Grillbot, a robotic cleaner for your grill, and PitPat, the wearable activity tracker for your pooch, as well as the monotonous (drones, “hoverboards” and VRs). But there were some stellar innovations that … Continue reading

We are Back to the Future

The future has arrived. Today is October 21, 2015, the day Doc Brown, Marty McFly, and Jennifer Parker traveled to the future in their DeLorean time machine in Back to the Future II. Back in the day, my friends and I would spend afternoons debating the physics of hoverboards, the potential of personal cold fusion power, and the fantasy of flying cars. I know I was convinced the hoverboards in the movie were real, but weren’t being sold because of Consumer Products Safety Commission concerns (unfortunately, that wasn’t true). Now that we have … Continue reading

Proofs, Prototypes, and Problem Solving

What triggers innovation? Is it when you have copious amounts of free time and a budget to burn? When you need to impress a board or make some noise in the press? Opportunity to attack some glaring problem that no one else has been able to tackle? These aren’t bad options – but they’re probably not the principal motivator either.

Today I Learned About Raspberry Pi

That’s Raspberry Pi without an ‘e.’ Note: you can’t eat it. I had a Cafe chat with our developer Jack, who has his own Raspberry Pi sitting at his desk, to find out what the heck it is, and more importantly, what ADG uses it for. He described it as a “credit-card sized computer” (which seems to be a pretty common way to describe it). It runs on an SD card (like the memory card you put in your camera) and can fit in your pocket. So, I asked, what is … Continue reading

A Simpler Life Through Apps, with Sam Branchaw

Last week, our Project Manager, Sam, had an urge to tell the world about the apps he uses that make his life simpler. (Really, he wanted to make his big debut on our blog). So we asked him to tell us just what these life-changing apps were all about, and he started saying words we’ve never heard before. Such as…   Trello What the heck is it? Trello is a task management app for your browser, iOS and Android that lets you organize tasks by category or workflow to help you streamline … Continue reading

The Human Side of This Year’s CES

Besides the obvious need for a selfie stick and a curved TV that’s thinner than a penny, a few devices emerged from CES (Consumer Electronic Show) 2015 that would actually be pretty useful to the average human. You could even say they help us remember that we are, in fact, still human, with human needs. I’m talking health, happiness, comfort, communication; things we would be pretty devolved and dysfunctional without. While we all enjoy the possibility of owning super high-def headphones or a self-watering plant pot, it’s important to recognize … Continue reading

About ADG

ADG Creative is a strategic communications firm specializing in branding, interactive, learning and gaming, and software development. We combine process, experience and extraordinary creative talent to tell our customers' stories in unique, memorable and usually unexpected ways, leveraging both conventional and new media platforms.